We handle and deliver the logistics of nearly everything – e-commerce parcels, heavy freight items, postcards or love letters – on your terms! Posti is evolving and its transformation is built by a diverse pool of professionals from postal employees to artificial intelligence experts. In a big company, the range of possibilities is huge. Make Posti your next big opportunity – join us to create the future Posti!
Would you be our next Marketing Analyst to join our Growth and Engagement Marketing team?
This role is new in the marketing organization, the ideal candidate will be responsible for monitoring and analyzing marketing performance data. You will need to build processes and ways of working together with our data team. You will help in identifying areas for improvement and recommend actionable solutions to enhance marketing effectiveness. The role requires you to be highly analytical, innovative, detail-oriented, and able to work independently.
In this role your key responsibilities are to:
In this role your key responsibilities are to:
- Analyze data on customer engagement, acquisition, retention, and revenue to measure the effectiveness of marketing campaigns.
- Combine data from different sources and reporting dashboards, reports and visualizations.
- Provide recommendations to management based on analysis and research conducted to improve sales and customer relations.
- Create and monitor performance reports, presenting actionable insights to other departments to facilitate decision-making processes.
- Continuously analyze industry trends and competitors to optimize marketing strategies and stay ahead of the competition.
- Collaborate with cross-functional teams, including sales, product development, and customer service, to ensure marketing efforts are aligned with company goals and objectives.
- Implement tracking points in Posti channels to ensure measurement and targeting options for marketing teams.
Would this be you?
- 4+ years of experience in marketing analytics or a related field
- Strong understanding of marketing concepts, data analysis, and consumer behavior
- Strategic mindset combined with excellent analytical skills and attention to detail
- Extensive SQL experience working with large datasets
- Knowledge of Google Analytics and Google Tag Manager
- Familiarity with data visualization tools like PowerBI and Google Looker Studio
- Understanding of marketing tools incl. Adform, Google and Hubspot is considered a bonus
- Benefit of being familiar with cloud services Azure and AWS
- Ability to work both independently and collaboratively within a team environment
- Excellent verbal and written communication skills in both Finnish and English
- Strong organizational skills and ability to prioritize responsibilities
What can we offer you?
We want to offer you a great opportunity to work in a large and fast -moving company with exciting and ambitious projects, good learning opportunities to grow in your role and skilled colleagues as your support. At Posti, you can enjoy the diverse possibilities that a large and rejuvenating company can offer. We also support mobility and cultural pursuits by providing employees ePassi cultural, sports and commuting benefits. Come and experience what’s it like to work in one of the biggest companies in Finland!
Would this be your next career move? Please leave your application by 31.5.2023 via Workday. For further information please contact Head of Growth and Engagement Marketing Eerika Tikka tel. +358 40 549 4397 or
eerika.tikka@posti.com
.
We're looking forward to hearing from you soon!
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